Geox
The word GEOX is made up of Geo (from the Greek word for “earth”) and X (symbolising advanced technology developed in Italian laboratories and protected by patents on an international level). This name captures the essence of their efforts and energies, their drive and know-how and their care and attention to detail, as Geox places research at the service of quality and everyday elegance. They invest in innovation and create footwear and apparel to cosset you with all the comfort you deserve, boosting your levels of well-being and ensuring that you feel good at all times.
Geox's journey started with a trailblazing concept dreamed up by Mario Moretti Polegato, the founder and chairman of GEOX, who decided to make holes in the soles of his shoes in 1992 in order to let his feet breathe. This simple yet powerful idea was rapidly brought to reality and gave rise to a series of successes over the years, from hi-tech footwear solutions to innovative developments for apparel. It was thus that the principles of breathability and thermo-regulation became the hallmarks of our products. Today, GEOX’s innovations are protected by over 60 patents and they are a testament to the company's commitment to technological progress and the future.
